A brief note to advise that we’re updating our automated buzzword removal tool this week. You’ll find it here: http://1238kmh.com/buzzsaw.htm
The Buzzsaw is free to use and automatically strips jargon out of press releases.
Since we launched it at the start of the year, it has been used by hundreds of PR agencies to purge more than 5,000 press releases of buzzwords before they send them to journalists.
‘Disruption’, ‘datafied’, ‘agile marketing’, ‘agendaneering’, ‘greenality’ (me neither) and ‘fast-follows’ are all set to be added this week. If there are any others that you’d like us to add, please drop me an email.